DSR of the Year

Foodservice Equipment & Supplies magazine’s Dealer Sales Rep of the Year award recognizes the best of the best in customer service and sales.

Browse the articles below or click here for a list of past winners.

DSR of the Year: Eric Harrison, Supplies on the Fly

Eric Harrison is dressed in his standard uniform today. “I always wear black,” he says, and I laugh. “No, like every day, all the time.” Even while accepting his award for DSR of the Year at the FE&S banquet in May, he was decked out in a black tuxedo. That made sense, as it was a black-tie event, but Harrison paired it with a black shirt, vest and tie.

FE&S’ 2017 DSR of the Year: Luke Green, Rapids Foodservice Contract and Design

For Luke Green, wearing the title of "salesperson" is as uncomfortable and out of character as putting on a suit and tie or scratchy wool sweater. It's just not who he is or how he rolls. But make no mistake: Green, FE&S' 2017 Dealer Sales Rep of the Year, is an uncommonly good sales rep.
At age 30, sporting an epic beard, multiple tattoos and his favorite uniform of jeans, a T-shirt and boots, Green has established himself as a top-producing rep at Marion, Iowa-based Rapids Foodservice Contract and Design. He's brought in some of the largest accounts in the company's history and grown his annual sales from around $1 million three years ago to a record-breaking $5.2 million last year — representing roughly one-fifth of total company volume for the year.

FE&S' 2015 DSR of the Year: Troy Jacobsen, Hockenbergs

Leveraging a world-class work ethic, well-rounded sense of humor and sharp eye for detail, Troy Jacobsen continues to help propel his customers and company to new heights.

FE&S' 2014 DSR of the Year: Jason Sem

A few things about Jason Sem, FE&S’ 2014 DSR of the Year and a nearly 10-year veteran of R.W. Smith & Co.: The past 8 years running he’s won a trip to Europe because of his outstanding sales figures. Sem grossed $1.3 million last year and projects $1.5 million or more for this year. He married his wife, Carrie, 10 years ago this September overlooking the ocean in a beautiful park in Carmel, Calif. After a chance meeting on the street, the duo rekindled what was a brief college romance 10 years after the fact. The Marin County native admits he can’t swim well but loves the ocean and has even been abalone diving. While he can rock the nice pants, shirt and tie, and black-rimmed glasses each day, the blonde fauxhawk offers a look at the real Sem — a fan of metal bands and the Beastie Boys. His baby face shows 43 is the new 20.

FE&S' 2013 DSR of the Year: Bill Immke, TriMark SSKemp

For some, doing what you say and saying what you do might seem like a quaint trait from bygone days. But, as our editor learned during a fast-paced day with one of the foodservice industry's hardest-working dealer sales reps, this approach can still serve as a foundation for success today.

FE&S 2012 DSR of the Year: Morgan Tucker, M.Tucker/Singer NY LLC

Getting ahead in New York's fast-paced restaurant scene requires more than just an ability to hit the ground running and stay running. As our editor learned while spending the day with one of the foodservice industry's youngest and most accomplished dealer sales reps, providing service and value on the customers' terms is a must.

DSR of the Year 2011: Scott Taylor, TriMark

Scott Taylor's knowledge of and passion for the foodservice industry has kept him on the road to success. And now, that drive and determination to serve foodservice operators of all shapes and sizes has taken TriMark's Taylor to yet another destination: FE&S' 2011 DSR of the Year.

DSR of the Year, 2010; Mike Perrino, Edward Don & Company

In addition to serving customers, many dealer sales reps at Edward Don & Company take on the task of mentoring the next generation of foodservice professionals who join their organization. Such is the case with Mike Perrino, FE&S' 2010 DSR of the Year, and Curtis Schatz, senior multi-unit director at Edward Don & Company.