Dairy Queen introduced the DQ Bakes! Institute in the company’s Minneapolis headquarters.

Dairy-QueenThe DQ Bakes! Institute supports menu development, which will include items such as hot desserts served á la mode, Artisan-style sandwiches and snack melts made from an oven the quick-serve chain plans to add to its locations. DQ Bakes! menu items will be made to order and served straight from the oven. Seen here, Dairy Queen CEO John Gainor introduces the new oven as part of the company’s 75th anniversary celebration.